Kari Gran, a new skincare brand that describes itself as eco-luxe, will be launching its Lip Whips, an innovative lip treatment product, at Sephora later this spring.

Lip Whips contain a combination of organic oils, organic beeswax and vitamin E, and can be worn alone or paired with lipstick. Each Lip Whip is packaged in a petite screw top pot and retails for $15-$20 depending on color.

Kari Gran’s products are all made with plant and essential oils, and they’re paraben-free.
“Having launched just a few years ago, this is a huge step for our business to have been invited to the party by Sephora,” said Lisa Strain, co-founder of Kari Gran. “We believe this is a testament to the growing consumer demand for all natural products with good-for-you ingredients.”

A selection of the company’s Lip Whips will be available at Sephora.com in March, and will be in 300 Sephora U.S. retail locations by the end of April 2015, in the “Beauty on the Fly” section.